Boosting Sales through E-commerce

Cliente

Retail Masters

Campaña

2022

Rol

E-commerce Manager

La empresa

Agromolinillo is an agricultural company specialized in the production and harvesting of fruit and vegetable crops, with a labor-intensive operation during the campaigns. The daily management of crews, working times and yield per crop was key to ensuring profitability and meeting production objectives. Before the implementation of Agrogestia, much of this information was recorded manually, making data analysis difficult, generating errors and delaying decision-making.

Overview

Retail Masters aimed to expand their market reach in 2022 by launching an e-commerce platform. This case study examines the strategies employed and the impact on sales.

Launch Strategy

The launch included targeted online advertising and promotional campaigns to attract customers to the new platform.

Resultados en números

60%

Increase in online sales within the first quarter.

45%

Growth in new customer acquisitions.

30%

Improvement in average order value.

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